From Army Boots to Dog Shampoo: Carrie Ward’s Comeback Story
Alex Martin
December 31, 2025
How to turn challenges into a successful grooming brand with purpose, team, and grit
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Summary
In our latest episode of The Daily Groomer, I’m joined by Carrie Ward, a military veteran whose life took a major turn thanks to her bond with a dog named Scooby—and an unexpected $20,000 gift from a mentor who believed in her. We talk about her path from battling adversity and depression to building both a mobile grooming business and a thriving brick-and-mortar shop. Carrie opens up about resilience, gratitude, leadership, and why paying it forward matters so much in this industry. It’s an inspiring story about purpose, community, and finding hope in the toughest moments.
Timestamps
04:41 Service Dog and Recovery Journey
08:40 Hard Work Toward Grooming Goals
21:05 Monthly Gratitude Letter Routine
26:18 Pay It Forward Philosophy
29:22 Appreciating Employees Through Gestures
34:25 Finding Purpose, Payday, & Paw Patrol
Stay Connected
Follow them on their social media Paw Patrol Mobile Grooming LLC. For more grooming tips, insights, and stories, check out our website at The Daily Groomer. Join and be part of The Daily Groomer Community!
