Articles for Happy Pets
Google My Business: A Guide to Your Grooming Business’s Google Business Profile
Google My Business—now called Google Business Profile—allows business owners to reach customers via Google Search and Google Maps. Maintaining a Business Profile helps you increase your visibility on Google, gain credibility with reviews, and control your business information.
In this guide, we’ll cover:
- Why you should have a Google Business Profile for your business
- How to set up your Google Business Profile
- How to optimize your Google My Business profile
- Frequently asked questions
To start, let’s cover the basics of Google Business Profile, formerly Google My Business.
What Is Google My Business or a Google Business Profile?
Google Business Profile (GBP) is a free tool that allows you to influence how your business appears on Google Search, Google Maps, and Google Shopping. Using this tool lets you connect with customers, post business updates, list products or services, and more. Even if you don’t have a salon storefront, you can still have an account so long as you have contact with customers. For example, if you’re a mobile groomer, you may only see customers at their homes. But you can still have a Google Business Profile.
What Are the Benefits of Google My Business?
There are three main benefits of maintaining a Google Business Profile:
- Increase visibility on Google
- Gain credibility with reviews
- Share business information with customers
Maintaining your Google Business Profile is a free way to get ahead of the competition. Fill out your business information, respond to reviews regularly, and post about news and events. Keeping your profile up to date is a great way to improve your local search presence and get leads.
To automate the process and maintain multiple listings easily, download this guide!
